Funnel Analytics
Where people progress and where they drop out, stage by stage.
Part of Intelligence, in the Qonver Growth System. Intelligence turns activity into verified numbers and the next decision.
Signs it is time
- Conversion is low, but the leak isn't visible.
- Funnel stages are defined differently in each tool.
- Changes can't be linked to results.
How the work runs
- 01
Define funnel stages consistently across tools.
- 02
Build funnel reports from analytics and CRM.
- 03
Identify the drop-off points.
- 04
Feed findings to optimisation.
Typical outputs
Outputs depend on scope, which the diagnostic defines. Typical outputs include:
- Funnel definitions
- Funnel reports
- Drop-off analysis
Measured against what it changes
Measured by how clear and consistent stage data is across analytics and the CRM. Targets are agreed before work begins, and labelled as targets until they are achieved and verified.
- Target agreed before work begins
- Verified result every number sourced
Direct answers
Can Funnel Analytics be engaged on its own?
Yes. It can run as a defined project or as part of a wider Intelligence engagement. Either way, the work starts from how it connects to the rest of your growth system.
Start with a diagnosis.
Every engagement begins by understanding your current system before recommending the future one. Tell us where growth feels disconnected.
You don’t need a complete brief to start the conversation.